Brief:
O3 Capital is a financial services company that offers a variety of credit cards, including Gold, Platinum, Green, and Business cards. They wanted to create a series of social media posts to promote their cards in a creative and visually appealing way.
Rationale:
O3 Capital wanted its social media posts to stand out from the competition and capture the attention of its target audience. They also wanted the posts to be informative and educational, so that potential customers could learn more about the benefits of their credit cards.
Creative Direction:
I developed a creative concept that focused on the four different types of O3 Capital credit cards. I designed a series of layouts that could be used to promote individual cards or all four cards together. The layouts were designed to be eye-catching and visually appealing and to highlight the key benefits of each card.
Conclusion:
This case study demonstrates how creative and visually appealing social media posts can be used to promote a brand and its products or services. By working closely with the client and understanding their needs, I was able to develop a creative concept that was both effective and engaging.